April 24, 2019

GDPR

The “General Data Protection Regulation” (GDPR), effectively takes effect on 25 May 2018. The GDPR will replace the previous European data protection directive and national legislation and aims to improve security and security Protection of personal data in the EU. applyesta.us welcomes the new General Data Protection Regulation. The success of our website is based on the trust of our customers, employees and other stakeholders in our ability to deliver world-class quality. This also includes the security of compliance with data protection regulations.

Not only does applyesta.us have an obligation to comply with national and international privacy regulations, but it also acts by applying the same standards, processes and procedures in agreement with our partner sites in a coherent and comprehensive manner. In doing so, we ensure the transparency, predictability and consistency that our stakeholders expect of us.

How we keep your data safe

Your data is stored on a secure server in a remote location, which is protected by the latest in physical and digital security measures. We work with our service provider on a basis of mutual trust and have the greatest confidence in their ability to keep your data safe.

No processing of personal customer data

We do not process personal data on behalf of the customer and have no access to personal data in our partners’ systems (personal customer data). In addition, is unable to monitor the processing of personal customer information in our partners’ data systems.

Anonymisation of your data

We anonymise your marketing data through the process of Data Pseudonymisation with regards to the following systems:

  • Google Analytics (including demographics, behavioural and remarketing data)
  • Google Tag Manager
  • Google Search Console (formerly known as Google Webmaster Tools)
  • Facebook (analytics and pixel)
  • Zoho
  • Hotjar

Since we have already implemented a high level of security and data protection measures in our, we will have implemented the regulations of the General Data Protection Regulation by 25 May 2018 holistically. This includes all required policies, processes and procedures.

Storage duration

We will store and retain your personal marketing information in order to constantly improve our services unless you request otherwise

Your rights

Should you choose to revoke your consent to the storage of personal data, or should your data become inaccurate, we will delete, correct or block your data in accordance with the statutory provisions. We will be happy to answer any questions you may have regarding the collection, processing or use of your personal data, as well as its correction, blocking or deletion. Please contact us at support@applyesta.us